Creating Passionate Students
Wednesday, October 26th, 2005This piece includes excerpts from an entry in Kathy Sierra’s “Creating Passionate Users” blog. Kathy’s writing is inspired by her interest in leveraging “how the brain works … to exploit it for better learning and memory.” Kathy’s blog explores what it takes to create passionate users.
As it turns out, “what it takes” inevitably boils down to “helping users kick-ass”. (Kathy refers to the clients of a business as users. Since the business I’m focusing on is a university, I’ll be calling them students.) Students attend top-notch universities for two reasons: to (learn to) kick-ass, and to meet other people that also kick-ass.